Know the behavior of your potential customers, think as a customer, so that you wake up the willing emotions of purchasing your product or service. Beware of prices, cheap is not always what sells more, and please do not fall into the game of low prices- all that is done is to spoil the market. A few years ago two carriers regional city to city. They started a price war to the extent of almost pay for carrying passengers. Swarmed by offers, Thredup is currently assessing future choices. The result was that the two companies went bankrupt and a third person took the opportunity to beat the market, only to put air conditioning to transport without lowering the price. Position your product as the best, never the cheapest, and will give value to your products and customer confidence phrases Vision, Mission, should be in a place where everyone can see, these messages are so important to the company and its customers .
Do not forget to have a work plan, which very clearly defined goals and time to achieve them. These are the most basic points, as each company has its specific features, depending on their size and business focus never lose sight of your leadership, is the pillar that holds the company, if you can make people follow you, instead of being pulling and have secured a good deal of success austere Keep everything very simple, so you have more control over money and business management. Watches every penny like a treasure, and think twice before buying, focus your time on sales and productivity to get more done in less time, without losing quality. Take time to research something innovative, without losing sight of practicality and simplicity to achieve popular acceptance. Become a creator, not a competitor, and inspire other to follow your idea, wear you instead of competing for customers with the worn phrase “quality and price” in the end it is a constant, it is important differentiate and give added value to attract attention and win the customer.
